08. Renovating book publishing management in Vietnam in the trend of globalization and international integration: situation and solutions

Abstract: In the age of globalization, the development of countries has mutual impact. The ever-growing development of science and technology with the Internet and digitalization as its core, and the development of traffic and transportation have pushed forward globalization and international integration, creating a ‘flat’ world ‘flat’. Under such a circumstance, the publishing industry is greatly influenced, seeing various opportunities and challenges. This article brings forward some solutions for the renovation of publishing in our country in the light of globalization and international integration. This is not only the responsibility of the units participating in the publishing, printing and distribution market but also the responsibility of the agencies that direct and manage the publishing work.
Keywords: management, publishing, printing, globalization, international integration.
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